Loyalty programs utilizing big data analytics to improve CRM for retailers
Loyal customers are indispensable if retailers are to succeed. According to the Chartered Institute of Marketing, it can cost between 4 and 10 times as much to acquire a new customer (primarily through...
View ArticleKeep on trucking; global truck market demonstrates resilience
The global truck market experienced strong growth during 2009-2013, fuelled by the Americas as the US’ economic recovery and South America’s dynamic economies continue to gather strength, and the...
View ArticleFor relaxing times; future of Suntory’s Beam Inc. acquisition far from on the...
Suntory’s surprise $16bn acquisition of American spirits manufacturer Beam Inc., one of the largest outbound deals in Japanese history, catapulted the company from a relatively obscure food and...
View ArticleDespite the doom mongers, the media industry finds itself in generally rude...
Across the 2009-2013 period, the global media industry has continued to find room to grow despite the ever looming spectre of the financial crisis. The advertising sector has been particularly...
View ArticleNothing fishy about the global aquaculture industry’s performance
Overfishing across the world’s oceans is becoming an increasingly serious problem, causing fish stocks around the globe to become depleted. Furthermore, fishing fleets are estimated to be two to three...
View ArticleForest products industry sees growth as construction experiences a resurgence
Globally, the forest products industry has seen a remarkable performance across the last five years, fuelled primarily by the Asia-Pacific region. The global resurgence in construction output, with the...
View ArticleXiaomi, not the Apple of China
2014 was an important year for Xiaomi, it saw the company become the world’s most valuable technology start-up, triple its phone sales, become the world’s fourth largest smartphone seller, more than...
View ArticleAmazon Web Services, revolutionizing cloud computing
Amazon Web Services (AWS) was developed alongside the online retail giant’s vast e-commerce from the world’s largest online retailer’s inception. Although having built its reputation and brand...
View ArticleChipotle outgrows McDonald’s and puts the “fast” in fast casual, leaving its...
In just 21 years, Chipotle has fast become one of America’s major success stories, growing from a single restaurant in 1993 to over 1,700 restaurants (1,715 as of June 30, 2014). However, the company...
View ArticleKeep calm and take advantage. Deflation, good for the consumer, not so good...
On Tuesday, May 19, 2015, it was announced by the Office for National Statistics (ONS) that the UK had fallen into deflation for the first time since 1960. The Consumer Price Index (CPI) fell by 0.1%...
View Article
